Thursday, 7 April 2016

Orange's #futureself technology

Orange have launched a website called Orange #futureself which allows you to talk to a digital version of yourself 20 years in the future. This is an example of a technological advancement which I have previously looked at in my theory essay.
This platform uses face recognition through a webcam to create a future representation of you which you can ask questions about whats going on in your life or in the world in 20 years time.
This technology also relates to the Collide brief of future self and has encouraged me to think about what I want to be like in the future. Within a booklet, I will put together advice for myself to live by in years to come.


An example of Orange's #futureself platform.  https://futureself.orange.com/index.html

'To celebrate the brand's 20th Anniversary, Publicis enlisted digital shop Jam3 to build an online experience that gives you a glimpse of what your future self might look and be like. Using motion capture software and a combination of 3D rendering, aging stimulation and browser technologies, Jam 3 built a site that allows you and a version of your future self to chat via webcam.'
http://www.fastcocreate.com/3036454/now-you-can-meet-and-talk-to-yourself-20-years-into-the-future

As opposed to this digital experience, my booklet will create a reading experience for my future self to look back at. My booklet includes advice for my future self based on past memories that have made me happy. We are a generation who does not keep photo albums. Photographs only stimulate our memories which our kept within our minds, therefore I will make my booklet an experience which is the future for books, as stated by Andrew Blauvelt, curator of past exhibition, 'Making Memory Palace' at the V&A, London.

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